Cross-selling — exploiting the potential of different attractions

Droplabs is not just an online store for attractions. This week we want to present a new, pilot method of reaching customers — cross-selling, or so-called cross-selling. Discover the advantages of cross-selling in Droplabs!

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Do you run several facilities? Do you cooperate with other attractions, or maybe you just want to establish such cooperation? The pilot of the cross-selling service is for anyone who has answered at least one of the above questions “YES”.

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The cross-selling functionality allows you to cross-recommend the services of different attractions, thus maximizing the use of their potential. And what is the effect of this? Increase the number of potential visitors to your facility.

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In practice, Droplabs cross-selling involves placing an invitation to purchase a selected service in a partner attraction in an email confirming the purchase of a ticket. Such an invitation consists of graphics, short text and a button that directs directly to the purchase page.

Now let's present cross-selling on an example that will clarify all doubts.

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After purchasing a ticket for the pirate ship Czarna Perła in Gdańsk, the customer receives a summary of the order and an invitation to take advantage of the offer of visiting Westerplatte from Tour Guide Service Gdańsk in the mail.

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The important thing is that the command can work in two directions. In this example, a customer who first buys a tour of Westerplatte from the Tour Guide Service Gdansk will see an incentive in the order confirmation email to get to Westerplatte by Black Pearl and will be able to buy a ticket for the ship immediately.

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Contact us at pomoc@droplabs.pl and write what attractions you would like to cooperate with! We will help you establish cooperation and prepare a cross-selling campaign!

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