How to sell tickets to the Aquapark, or about the convenience and freedom of using the Droplabs platform
A multitude of attractions, an impressive selection of slides, spacious pools, water madness, fairytale basins for children, an aquarium with real sharks and soon Aquaspinner, a rotating slide available so far only in China. In a word — Aquapark Reda. This is one of the largest and most popular facilities of this type in our country. It is visited not only by people from all over Poland, but also from all over the world. How does Aquapark Reda cope with so much interest? How do you ensure smooth sales and customer comfort? How does it facilitate the buying process for tourists from abroad? How does online sales help with all this? These questions were answered by Tomasz Gierszewski — Customer Service Manager Reda Aquapark.
Since when have you worked with Droplabs?
We started our adventure with Droplabs last year. We are an Aquapark. This industry is characterized by the fact that in the summer period the traffic increases dynamically. In preparation for the season, we thought for a long time about how we can improve the sale of tickets in the Aquapark — how to do it from the technical side and what tools to use? We considered launching an online store in another popular service, but it was not a tool dedicated to services and we lacked some features, such as verifying tickets using QR codes.
Where is it needed to implement online sales?
There were times when customers asked if they could buy tickets online, such suggestions came from their side. This is also one of the reasons why we decided to do it. We wanted to meet them. Initially, we assumed that we would try at least in the summer season, when the traffic is greatest. We stayed with Droplabs for longer and have no regrets.
What factors determined the choice of Droplabs?
We have been trying to launch an online store for some time and were looking for a solution that would meet all or at least most of our needs. Above all, we wanted a simple, transparent panel that we would be able to manage completely independently and with which we would be able to set a specific pool of tickets, for a specific part of the day. And just then we received an interesting offer from Droplabs, which met most of our requirements.
How did the collaboration develop?
We opted for Droplabs, despite the fact that initially we still lacked some features. However, as time passed, as the Droplabs team assured, more and more of them appeared. All suggestions or suggestions we had were implemented on a regular basis. The Droplabs team approached our facility very individually and bravely implemented our needs. Thanks to this, we successively introduced new options, which made it possible to concretize and personalize the offer even more. Now the use of the panel is really simple and intuitive for me, and if there are any questions or needs, I contact the Droplabs team and I have everything implemented at hand.
Now the use of the panel is really simple and intuitive for me, and if there are any questions or needs, I contact the Droplabs team and I have everything implemented at hand.
Why buy an online ticket to Aquapark Reda?
Droplabs gives customers confidence and convenience above all else. In facilities such as Aquaparks, the pool of tickets is limited due to security reasons. It often happens, especially in the summer season, that interest far exceeds this pool. With online sales, customers can purchase tickets more in advance at any time and from anywhere in the world. This is especially helpful for those who come to us from further parts of Poland, or even from Germany, Sweden, England or Russia. We appreciate that they choose us and want them to be sure that they will take advantage of our attractions. They have this certainty precisely thanks to online tickets, which guarantee entry on a given day. Another advantage for online customers is that they get to the facility faster. Of course, they are also verified, since they must receive a special wristband authorizing them to move around the Aquapark, but they always enter first, which greatly affects their comfort and satisfaction with their visit to us.
With online sales, customers can purchase tickets more in advance at any time and from anywhere in the world. This is especially helpful for those who come to us from further parts of Poland, or even from Germany, Sweden, England or Russia.
You mentioned the personalization of the panel. What does it consist of?
We mainly sell tickets to the Aquapark and event tickets online. We differentiate our offer according to your needs. We were very keen on this opportunity, because we operate a little differently in the winter season and differently in the summer season. During the holiday season, we only provide all-day and evening tickets. We don't sell morning tickets because that's when there's the biggest traffic. Thanks to the fact that we can accurately determine the pool of tickets and the time in which they are valid, we can control the situation in the Aquapark. In addition, Droplabs works great with us during seasonal initiatives organized in our Aquapark. For example, when we organized special events in saunas, online sales improved the process of controlling the number of people we let in. Previously, we carried out such things in a stationary store, made a list of names, and our employees had to manually verify each payment and check the names on the list. This caused problems because there were deficiencies in the letters and we did not have access to the payment history. Everyone entered in an instant, and every mistake caused delay and customer dissatisfaction. With codes, it goes much more smoothly, and in case of doubt, our employees are able to quickly check and verify everything on the spot. We have less work and our customers are happier.
We are aware that the sale of tickets online is a very important element of the market and we believe that everyone should develop it.
How do you see the future?
I am very pleased that we are now able to sell tickets in a modern and at the same time simple form that Droplabs provides us. We require a minimum of information from customers, in fact only what is necessary to process the payment. This is why we feel that we are a little ahead of the competition. In many places — even if it is possible to buy tickets online — it is too complicated, requires a lot of data and does not go as smoothly. We are aware that the sale of tickets online is a very important element of the market and we believe that everyone should develop it. The further development of our cooperation with Droplabs promises to be very promising.